Taking place on 18 &19 June in St George's Market seeing 3,000+ Delegates through the doors over 2 days to hear from 150 Speakers, inspired by 80 hrs of content on our 8 key themes. Networking with each other and meeting 150+ Exhibitors
Keynote // Day 1 – 11:20 – 11:50 // Sponsored by PwC
Belfast, Northern Ireland is a growing tech hub with a wealth of opportunity. Yet, success doesn’t happen overnight – foreign investors and technology leaders need a clear talent strategy and firm grasp of the opportunities and challenges in Northern Ireland. In this presentation, Giancarlo Di Vece, CEO of Unosquare, will draw on his own experience as a technology company executive who chose to expand the company’s presence in Belfast. Giancarlo will share the benefits of a Belfast presence, such as the ability to easily serve both US and European clients, and the significant talent pool available in Northern Ireland. He will offer suggestions for building a diverse team, in talent, experience and cultural background. Finally, Giancarlo will provide insights about the benefit of establishing strong partnerships with local universities and business organizations, and examine what Unosquare has found to be successful. After his presentation, listeners will have actionable insights to either implement themselves or share with clients or foreign investors who are interested in the region.
Keynote // Day 1 – 13:20 – 13:40 // Sponsored by PwC
True innovation cultures are few and far between in the world. It is an almost mythical stew of top universities, a robust investing community, an understanding that failure can be the path to success, an insatiable curiosity and willingness to share innovative thinking, a competitive streak and a willingness to accept risk in the interest of doing what no one has done before.
When Raj Ramanand co-founded Signifyd in Silicon Valley, California, he recognized those attributes. Today, he sees those same qualities in Belfast, the city in which Signifyd has launched a significant research and development centre whose work will be at the core of Signifyd’s products and future innovation. Attendees will leave this session with a better understanding of what it takes to build a stand-out innovation culture in the 21st century.
Studio 1 // Day 1 – 16:00 – 16:20 // Sponsored by Signifyd
You’ve built an amazing product. It’s faster, better, cheaper – and returns massive amount of Karmic goodness to the universe to boot. All you need to do is put it on your website, launch an email campaign, hire a sales team, and voila, cash flow positive by the Holidays! Result!! If only it were that easy. What should we really do? What does customers mean to raising serious venture capital?
Theatre 2 // Day 1 – 14:00 – 14:50 // Sponsored by Liberty IT
In a perfect world, all of your employees would be excited to come to work every day. They would speak well of your organisation at every opportunity. They would identify one ways for you to delight customers, beat the competition and grow your business. Your teams would be continually thinking of ways to work together, proactively solve problems and share a positive and contagious attitude that can be infectious with customers. Back here in the real world, though, it’s unrealistic to expect that sunny outlook from every employee all the time. But high-performing organisations understand the critical urgency of creating a workplace environment where as many employees as possible do feel energised each day. They’re actively searching for ways to make sure that “work” isn’t synonymous with “drudgery”, because they see the direct correlation between motivated employees and the bottom line. This is why you’re hearing so much about how employee experience, workforce engagement and the Employee Value Proposition are part of the strategic vision at today’s best companies. And designing a world-class employee experience requires leveraging modern communication capabilities
Keynote Theatre // Day 2 – 11:00 – 11:20 // Sponsored by PwC
Technology is changing at an incredible pace, which makes it challenging to stay on top of the latest trends. New technology is constantly changing the way we interact with the world, and consequently, how businesses should effectively market to their audience. Also, probably not helped by our own ineptitude, in the keeping up to date stakes.
Let’s face it, digital marketers are up there with social workers, traffic wardens and lawyers in the popularity game these days. Remember geek chic? Wasn’t that grand?
The big question is, can we recover our “cool career” reputation or are we so thoroughly fenced in by “techies to the left of me, jokers to the right” and the long arm of the law on our backs.
This talk will explore three key themes that are/or will change our world and what marketers need to know about them, if we are once again – to make friends and not alienate people.
Copyright of Digital DNA 2019